![]() "Most Koreans take a preventative and multifactorial approach" to aging and often start preventative skin-care routines early in their lives, Dr. Claire Chang, a Korean-born, New York City-based, board-certified dermatologist, will tell you the same thing. If you ask Sophia Hong, an aesthetician licensed in Korea and founder of sheet-mask subscription service Mask Moments, Koreans start treating fine lines and wrinkles the second they are born. I asked Korean beauty experts, as well as board-certified dermatologists based in Seoul and New York City, to share with Allure what exactly separates Korea's ways of fighting fine lines and wrinkles from America's. "We are super obsessed with having 'perfect' skin." ![]() "Ulthera, Thermage, and InMode have a huge market size in Korea," she adds. In fact, Seoul is a growing hub of innovative medical technology to combat fine lines and wrinkles with injectables and laser treatments, says Daniella Jung, the founder and CEO of Seoul-based K-beauty incubator agency Most Inc. Just as Koreans approach acne completely differently from Americans, fine lines and wrinkles have their own course of action that is uniquely Korean.
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